Privacy Policy

The Neuropolitics ("we," "us," or "our") is an independent publication operated from Sweden. This Privacy Policy explains what personal data we collect from visitors to theneuropolitics.com (the "Site"), why we collect it, how it is used, and the rights available to you under the EU General Data Protection Regulation (GDPR) and Swedish data protection law.

By using the Site, you agree to the collection and use of information in accordance with this policy.

Who we are

The Neuropolitics is operated from Sweden. For the purposes of GDPR, we act as the data controller for personal data collected through the Site. If you have questions about this policy or how your data is handled, you can reach us at editors@theneuropolitics.com or contact@theneuropolitics.com.

Information we collect

We collect a limited amount of personal data, specifically:

• Information you provide directly — such as your name, email address, and message content when you use our contact form or email us directly.
• Usage data — such as your IP address, browser type, device information, pages visited, referring pages, and time spent on the Site, collected automatically through analytics tools and server logs.
• Cookie data — information stored by cookies and similar technologies, described in more detail below.

We do not knowingly collect sensitive personal data (such as health, religious, or biometric information) through the Site.

Cookies

Cookies are small text files placed on your device when you visit a website. We use cookies and similar technologies to:

• Remember your preferences and improve site functionality
• Understand how visitors use the Site through analytics
• Support advertising, including personalized advertising, once advertising is active on the Site

You can control or delete cookies through your browser settings. Most browsers allow you to refuse or delete cookies, though doing so may affect the functionality of the Site. Where required by law, we will request your consent before placing non-essential cookies on your device.

Analytics

We use analytics services (such as Google Analytics) to understand how visitors interact with the Site — for example, which articles are read most often and how visitors navigate between pages. These tools collect information such as pages viewed, session duration, approximate location (derived from IP address), and device and browser type. This data is aggregated and used to improve the Site and its content; it is not used to personally identify you.

Third-party advertising

We intend to display advertising on the Site through Google AdSense once it is active. When enabled, Google and its partners may use cookies and similar technologies to serve ads based on your prior visits to this and other websites, and to measure ad performance. Google's use of advertising cookies allows it and its partners to serve ads based on your visit to this Site and/or other sites on the internet.

You may opt out of personalized advertising by visiting Google Ads Settings, or by visiting www.youronlinechoices.eu if you are located in the EU. Where required, we will request your consent before serving personalized advertising and will provide a mechanism to manage your cookie preferences.

How we use your information

We use the information we collect to:

• Respond to inquiries submitted through our contact form or email
• Operate, maintain, and improve the Site
• Understand readership trends and content performance
• Serve and measure advertising, once active
• Comply with legal obligations

Legal basis for processing

Where GDPR applies, we rely on the following legal bases to process your personal data:

• Consent — for non-essential cookies, analytics, and personalized advertising
• Legitimate interests — for essential Site functionality, security, and aggregate analytics that do not rely on cookies
• Contractual necessity — to respond to a message or inquiry you have initiated

Data sharing

We do not sell personal data. We may share limited data with third-party service providers who help us operate the Site, including hosting providers, analytics providers (e.g. Google Analytics), and, once active, advertising providers (e.g. Google AdSense). These providers process data on our behalf or as independent controllers under their own privacy policies, and are bound by applicable data protection obligations.

International data transfers

Some of our service providers, including Google, may process data outside the European Economic Area (EEA). Where this occurs, we rely on appropriate safeguards recognized under GDPR, such as the European Commission's Standard Contractual Clauses, to ensure your data remains protected.

Data retention

We retain personal data submitted through our contact form only for as long as necessary to respond to and resolve your inquiry, unless a longer retention period is required by law. Analytics data is retained according to the retention settings of our analytics provider.

Your rights under GDPR

If you are located in the EU or European Economic Area, you have the right to:

• Access the personal data we hold about you
• Request correction of inaccurate or incomplete data
• Request erasure of your personal data
• Restrict or object to our processing of your data
• Request a copy of your data in a portable format
• Withdraw consent at any time, where processing is based on consent
• Lodge a complaint with a supervisory authority — in Sweden, the Swedish Authority for Privacy Protection (IMY)

To exercise any of these rights, contact us at editors@theneuropolitics.com.

Children's privacy

The Site is not directed at children under 16, and we do not knowingly collect personal data from children. If you believe a child has provided us with personal data, please contact us and we will delete it.

Changes to this policy

We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. Any changes will be posted on this page with an updated revision date.

Governing law

This Site is operated from Sweden, and this Privacy Policy is governed by the data protection laws of Sweden and the European Union, including the GDPR and the Swedish Data Protection Act (Dataskyddslagen).

Contact us

If you have any questions about this Privacy Policy or how your data is handled, please reach out at editors@theneuropolitics.com or contact@theneuropolitics.com.